We are a startup aiming to build our brand presence and engage with our target audience through innovative marketing strategies. We’re looking for a creative and motivated Freelance Social Media Marketer to join our team and help us grow our social media platforms. Key Responsibilities: • Social Media Strategy & Growth: - Develop winning strategies to grow our social media platforms while enhancing engagement. You'll stay on top of trends, run creative experiments, and keep our content fresh and aligned with our brand vision. • Content Production & Management: - Bring our social media to life by creating posts, Reels, Stories, and carousels. You'll plan the content calendar, organize filming days, and collaborate with our editor to produce standout content. • Analytics & Performance Optimization: - Dive into the numbers to assess what's working and what’s not. Track growth, engagement, and reach to refine our strategies and make our content even more impactful. • General Content Creation: - Develop engaging content for Facebook, Instagram, Threads, and possibly Xiaohongshu while maintaining a consistent posting schedule across platforms. • Posting and Scheduling: - Schedule posts using social media management tools and ensure timely posting for optimal audience engagement. • Engagement: - Actively engage with our audience by responding to comments and messages, and interact with relevant industry posts to boost visibility. • Analytics Monitoring: - Track and report on key performance metrics (likes, shares, comments) and adjust strategies based on analytics to improve engagement. Requirements: • Proven experience in social media marketing, preferably for startups. • Strong understanding of social media platforms, particularly Facebook, Instagram, Threads, (Xiaohongshu). • Excellent written and verbal communication skills in English; proficiency in Cantonese and Mandarin is a plus. • Creative mindset with an eye for design and content creation. • Familiarity with social media management and analytics tools. Preferred Qualifications: • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite). • Knowledge of current social media trends and best practices. • Ability to work independently and meet deadlines. What We Offer: • Flexible work hours (approximately 10-15 hours/week). • 3 to 5 hours of work per day. • Remote work opportunity. • A collaborative and creative work environment. • Opportunity to make a significant impact in building our brand.